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The People Behind the fear index™ & Jumpseat Leadership

We help organizations see the conditions shaping how people think, act, and perform and work with leaders to change them. The Fear Index Assessment™ makes the invisible visible. Jumpseat Leadership provides the practices leaders use to create the conditions where people can do their best work.

Who we are

Jumpseat Leadership exists to help leaders create the conditions where people can be extraordinary. 

Our work brings two things together.

The Fear Index Assessment™ helps organizations see the invisible conditions shaping behaviour, performance, and decision-making.
Jumpseat Leadership helps leaders strengthen the practices that change those conditions over time.

Together, they give leaders something most organizations do not have: a clear view of what is shaping performance, and a practical way to improve it.

We partner with organizations through keynotes, workshops, leadership sessions, and longer-term advisory work always with the same goal: helping people lead and contribute at their best.

What Makes Our Work Different

We do not begin by blaming people.

We begin by understanding the conditions people are responding to.

Because when conditions create uncertainty, people adapt. They hesitate. They stay silent. They protect themselves. They comply instead of contribute.

 

That does not mean people are broken. It means the system is telling us something.

 

Our work helps leaders make that visible, interpret it clearly, and take practical action.

 

That is where change begins.

JSL Overview

Meet the Team

As the creator of the Fear Index Assessment™, Ashleigh brings the insight that makes conditions visible, while Peter brings the practices that help leaders change them.
Together, we work alongside organizations to create the conditions where people can think clearly, contribute fully, and perform at their best.

Peter and Ashleigh on stage keynote Jumpseat Leadership and Fear Index

Peter Docker

Founder of Jumpseat Leadership |  Best Selling Author  | International Speaker

Peter Docker is the founder of Jumpseat Leadership and author of Leading from the Jumpseat, a philosophy and practice built on the idea that leadership exists at every level.

After 25 years as a Royal Air Force senior officer including leading combat flying operations and serving as a pilot for the British Prime Minister — Peter went on to become a founding Igniter at Simon Sinek Inc. and co-author of Find Your Why.

Today, he works with leaders and organizations globally to help them see and shape the conditions that drive performance.

The Fear Index Assessment™ makes visible how people respond to the conditions around them especially when it matters most. Jumpseat Leadership provides the practices leaders use to change those conditions, creating environments where commitment, learning, and contribution can thrive.

Peter’s work is grounded in a clear belief: every organization is perfectly configured to achieve the results it is getting  and when we change the conditions, we change what becomes possible.

Ashleigh Riddle

Creator of the Fear Index Assessment™ | Leadership Consultant |  Speaker

Ashleigh Riddle is an international leadership consultant and the creator of the Fear Index Assessment™, a proprietary methodology designed to measure the conditions shaping how people think, act, and perform within organizations.

 

Her work focuses on making the invisible visible helping leaders understand how workplace conditions influence perception, decision-making, and results, especially under pressure. Through the Fear Index Assessment™, she provides a practical way to see what is often difficult to define and address.

 

She works alongside Peter Docker and Jumpseat Leadership as a strategic partner, bringing the diagnostic insight that helps leaders see the conditions shaping performance and contributing to work that turns that insight into practical action.

 

With over a decade of experience in global leadership environments, Ashleigh has worked alongside leaders including David Marquet, Simon Sinek, Dave Anderson, and Peter Docker.

 

At the heart of her work is a simple belief: when leaders can see the conditions shaping behavior, they can change them and when those conditions change, what people are capable of changes with them.

Trusted by leaders in organizations around the world:

17+

Years Partnering with Organizations

143,242

People Reached

94

Countries Visited

220 

Cities Visited

Leading from the Jumpseat helps leadership develop at every level by focusing on the conditions people are working within.

The Fear Index Assessment™ makes those conditions visible showing where hesitation, silence, protection, or compliance may be shaping how people think and act.


Jumpseat Leadership provides the practices leaders use to respond strengthening commitment, humble confidence, and belonging.

Together, this helps people perform better together and accomplish more. It creates a culture that is not just supportive, but generative where people can step forward, contribute, and grow.

Because when we shape the conditions intentionally, what we build does not just work today — it continues to grow.

How We Work

However the work begins, the goal is the same. We help leaders see what is shaping performance and create the conditions for people to do their best work.

We meet organizations at different points in the journey.

  • Sometimes the starting point is a keynote that shifts how people think.

  • Sometimes it is the Fear Index Assessment™ that helps leaders see what has been hard to define.

  • Sometimes it is a workshop, leadership offsite, or longer-term partnership to help leaders strengthen the conditions shaping performance every day.

What ties all of our work together is simple:

  • We make the invisible visible

  • We help leaders strengthen the practices that shape conditions

  • We turn insight into practical action

 

That is how change becomes possible.

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Start the Conversation

Want to explore whether this work is right for your organization?
Whether you are looking for a keynote, a leadership workshop, or a way to see the conditions shaping performance more clearly, we would love to talk.

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Contact Us

Our headquarters is in the UK.

We partner with people around the world.

Want to learn more about Jumpseat Leadership or the Fear Index Assessment™?  Use the form to connect with one of our team members. You can expect a response within 1-2 business days.

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© 2026 Jumpseat Leadership Ltd, registered in England and Wales No: 14879139; Why Not Un Limited (No. 6396892) and Why Not Press (No. 13399046) are associated companies.

Registered Offices: The Brewhouse, Burford, Oxfordshire OX18 4SG, UK.

Fear Index™ and Fear Index Assessment™ are registered trade marks in the UK, with applications filed in the USA, EU, and world wide. 

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