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Privacy & Cookies

We believe in making the invisible visible—including how your data is used. This page explains what we collect, why we collect it, and the choices you have.

What we collect and How we use your information

When you interact with us (e.g. take a Signal Scan, contact us, or download content), we may collect:

  • Name and email

  • Company or role (if provided)

  • Your responses to questions

  • Basic website usage data (via cookies)

We use your information to:

  • Deliver your results and insights

  • Improve our content and experience

  • Understand patterns in how people engage with our work

  • Respond to inquiries

We do not sell your data

We retain personal data only as long as necessary to deliver our services and for legitimate business purposes, typically no longer than [18–24 months] unless required otherwise.

Office Interaction Scene

About your responses (Fear Index & Signal Scan)

Your responses are used to generate your results. Responses are confidential.

We may also look at responses in aggregate to understand patterns—but:

 

We focus on conditions and patterns, not individuals.

 

Your individual responses are not shared without your consent. 

Office Team Meeting

Emails & communication

If you provide your email, we may send:

 

  • Your results

  • Occasional insights related to leadership and the Fear Index

 

You can unsubscribe at any time.

We rely on the following legal bases

  • Consent – when you provide your information (e.g. taking a Signal Scan or opting into emails)

  • Legitimate interest – to improve our services, understand engagement, ensure our content is relevant, and respond to inquiries

Cookies

We use cookies to:

  • Ensure the site functions properly

  • Understand how visitors use our site

  • Improve what we share and how we share it

 

You can:

  • Accept all cookies

  • Reject non-essential cookies

  • Manage your preferences at any time

Non-essential cookies (such as analytics and marketing) are only used with your consent.

Collaborative Office Scene

Tools we use

We use trusted platforms to deliver our services, including:

  • Website: Wix

  • Assessments: ScoreApp and SurveyMonkey

  • Analytics and email tools

  • Third Party Apps (e.g., Installed in the App Market, not made by Wix)

  • Custom Code (e.g., Javascript or Custom Code Embed)

 

These providers process data on our behalf and are expected to comply with applicable data protection laws.

Collaborative Team Meeting

Your rights

Most organizations measure results. Few can see the conditions driving them.

We believe the same should be true for your data—clear, visible, and in your control.

 

Jumpseat Leadership Ltd is the data controller responsible for how your personal data is collected and used. Our headquarters is in the United Kingdom, and we work with individuals and organizations around the world. As we work globally, your data may be processed outside the UK or European Economic Area. We take appropriate safeguards to ensure your data is protected and if you need to you have the right to lodge a complaint with a data protection authority in your country. At any time, you can request to: access your data, object to processing, restrict processing, update or correct it, or delete it. Simply contact us by using the form below.

Contact Us

Our headquarters is in the UK.

We partner with people around the world.

Want to learn more about Jumpseat Leadership or the Fear Index Assessment™?  Use the form to connect with one of our team members. You can expect a response within 1-2 business days.

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How can we help?

How can we help?

© 2026 Jumpseat Leadership Ltd, registered in England and Wales No: 14879139; Why Not Un Limited (No. 6396892) and Why Not Press (No. 13399046) are associated companies.

Registered Offices: The Brewhouse, Burford, Oxfordshire OX18 4SG, UK.

Fear Index™ and Fear Index Assessment™ are registered trade marks in the UK, with applications filed in the USA, EU, and world wide. 

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